Fake Viral

25 year old Amul’s cartoon resurfaced, after Kangana-Urmila controversy

Written by Abdul M

Mumbai: While talking to Rajdeed Sardesai of India Today, Actress Urmila Matondkar refused Kangana’s claim of Drugs exercise in Bollywood parties. On the same day Kangana Ranaut called Urmila a soft-porn-start on national TV, while talking to Navika Kumar of Times now. Kangana said, “Urmila Matondkar, she is soft porn star, she is not known for her acting for sure, what is she’s known for? for doing soft porn, right. If she can get a ticket, why can’t I get a ticket?”.

Amul Corp, which is known for its daily toon on current affairs, was accused of featuring Urmila in their latest cartoon. Many took on twitter asking Amul’s stand on the sexist cartoon on Urmila Matondkar.

A twitter user and INC member as per her Twitter bio, wrote “Amul has displayed the worst possible taste in releasing this ad. Playing up the ‘Urmilla Matondkar is a soft-porn actress’ accusation. Seriously, Amul?”,  (Archive)

Another wtitter user, Shah Alam Kham, wrote. “Dear @Amul_Coop @amulcares When you objectify female body it’s poor ethics. When you take sides and then objectify a woman from the other side, it’s vile, obnoxious mind set. In this corporatised world, this is also poor consumerism. You lost one customer for life.” (Archive)

FactO Check:

With a simple reverse image search, we found the cartoon on Amul’s official website, with the heading Amul hits 1995. The viral cartoon can be seen In the 2nd page. The viral Amul’s cartoon was made in 1995 during the Bollywood movie Rangela’s poster release, where Urmila was seen completely different from the 1992 movie Masoom. That’s the reason the tag line on Amul toon was “Not Masoom Anymore?”.

Ram Gopal Verma a well known Bollywood director posted the photo saying “Amul hoarding after RANGEELA released”.

While replying to Swati Chaturvedi, Anurag Kashyap tweeted, “If I am not mistaken, this came out when “Rangeela” released and not now. And it was based on the fact that Urmila was the child actor in “Masoom”. It was meant to be an appreciation. Now misused by trolls after the current scenario.”

Conclusion: We have found the viral Amul cartoon was made during the Bollywood movie Rangeela’s poster release, it’s not the latest cartoon as claimed by social media users

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About the author

Abdul M

Fact-Checker @Facto_News, Political Analyst, Social Media Expert

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